Author: Mitch Rezman

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Why this merchant processor is making an angry old white guy angrier

mitch rezman with long white beard looking very angry

I blogged about how cybersource used a shell game to keep MY money out of MY bank for weeks

In the 14 years we’ve been processing credit cards we’ve had a little over 20 merchant processors and a half a dozen gateways I’ll explain the difference in a moment.

The gateways aren’t too bad except when they stop working and I’ve suffered through days of broken gateways which is why we always have a redundant gateway in place should the current system break..

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I’m 65 & want to become a social media influencer – what are my chances?

Profile picture itch REzman and Peaches the Senegal Parrot

I’ve been examining latest trend in social media – they call it “influencer marketing”. I just read a post on LinkedIn asking for lists of “influencers”. A plethora of responses recommended this list and that list.

Not surprisingly my reply ran against the grain:

Correlation does not imply causation – everyone is assuming  a big list from an “influencer” implies an endless source of influential content – just for you – right? – and what’s the half life of an influencer? anyone remember Mari Smith or Jon Loomer way back in 2012?

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