Greetings Google small business event attendees.
Tapster is nothing short of amazing in how they come to market.
(although they should make their website HTTPS – we can help 🙂
I’d like to thank Google who sponsored the event, for their generosity.
Continue reading “Recap Of Google Small Business Meetup 10/09/2018 @ Tapster Chicago”
My YouTube channel has been abducted – please help me find it
After beginning an upload for a 17 minute video capturing the inner workings of Animal House of Chicago, a fine veterinary hospital we spent quality time at yesterday, I moved into the kitchen for breakfast.
Continue reading “How New Web Privacy Policies Are Killing Content Creators”
When it comes to digital marketing evaluations, I am a mercenary, some of you will need steel-toed boots to read this.
I’m dedicating this to Bill Herring, chapter’s 310 chair, who can now throw away his diagram.
I’ve been with SCORE for 5 months.
I’ve been the director of digital marketing for chapter 310, Valparaiso IN, since December 2019.
I have my own digital marketing agency.
I’m doing this pro bono in addition to mentoring for SCORE.
Continue reading “Why I’m Gifting SCORE a Holistic Marketing Evaluation”
I’ve been examining latest trend in social media – they call it “influencer marketing”. I just read a post on LinkedIn asking for lists of “influencers”. A plethora of responses recommended this list and that list.
Not surprisingly my reply ran against the grain:
Correlation does not imply causation – everyone is assuming a big list from an “influencer” implies an endless source of influential content – just for you – right? – and what’s the half life of an influencer? anyone remember Mari Smith or Jon Loomer way back in 2012?
Continue reading “I’m 65 & want to become a social media influencer – what are my chances?”
(no one else wanted the gig)
If you follow digital trends as I do, it’s impossible to not recognize “the next big thing in marketing” called influencer marketing something that’s actually been around since 1940.
Continue reading “I’m declaring myself THE influencer for caged bird keeper’s on the Internet.”